A Match Made in Data
A love story between In Gold We Trust and Call Of Duty
Vrijdag 12 maart 2021 —
At Paúw, we’re known for our beautiful clientele consisting of the majority of the Dutch music industry but that doesn’t mean we’re not familiar with e-commerce clients.
It was during a Christmas-diner in 2019 that Eric Franzel (founder of Dutch streetwear brand ‘In Gold We Trust’ ) and Noah Smits (founder "Paúw Agency") met each other. The two shared the same entrepreneurial values and after a couple coffee-dates, Pauw was contracted to run the social campaigns for the fast growing clothing brand. But this partnership wasn’t just about pushing digital ads for generating sales.